Sky Drives Into Entertainment Formats, Signs Cat Deeley for ‘Sing It’

Sky Drives Into Entertainment Formats, Signs Cat Deeley for ‘Sing It’
Sky is making a renewed effort to stake a claim in the entertainment-format space, commissioning three new series, including one with Cat Deeley. The U.K. pay-tv operator has greenlit the a cappella singing competition “Sing It,” which will be fronted by Deeley (“So You Think You Can Dance”); “Carmageddon,” a car combat series; and “Revolution,” in which skateboarders, BMXers and in-line skaters will take each other on.

Phil Edgar Jones, Sky’s head of entertainment, said that in seeking buzzy event shows, it had drawn inspiration from movies and film genres.

“We wanted to take the idea of films and movies as a starting point,” Edgar Jones said. “‘Carmageddon’ was pitched to us a version of ‘Mad Max,’ so that made sense to us; we thought if we were going to do a car show it’d have to be like ‘The Fast and the Furious’ or ‘Mad Max.’ If
See full article at Variety - TV News »

Similar News