The film was originally released in February of 2000 to almost universal praise (especially for the performance of Michael Douglas) but with very little fanfare. Paramount, the film's distributor, decided to re-release the film that November with a different marketing campaign that highlighted its strong supporting cast, and hopes that it would garner some Oscar nominations, despite Paramount Vice Chairman Rob Friedman's acknowledgment that no studio had ever successfully re-released a picture that initially flopped.
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