Now we know. According to Variety, Blumberg has been working since February as the Chief Content Officer of Mammoth Media, a mobile media company that has launched multiple apps aimed at Gen Z consumers.
As Mammoth's Cco, Blumberg will oversee the company's content operations, which will be spread across multiple platforms. Mammoth's Wishbone app is based around polls, while its Yarn app is one of several up-and-coming apps that features "chat stories" -- fast-paced narratives that are displayed as message threads.
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