Friedberg will serve as President of the international division after previously serving as President of International Sales since 2015. In his new role, he will oversee the international film strategy reporting to Stx Chief Operating Officer Thomas McGrath and he will be based out of the company’s London office, which will continue to serve as headquarters for international sales and marketing, as well as the UK theatrical distribution business.
There has been uncertainty in recent months about the ongoing makeup of Stx’s international hierarchy with rumours swirling about potential departures. With Kosse heading to Netflix, the step up was seemingly a better fit for Friedberg than a move away.
“John has tremendous knowledge of the international market and an incredible eye for globally commercial content, and we are delighted