Aamir Khan helps surge in tourism

Superstar?Aamir Khan changed the landscape of Bollywood box office with the blockbuster success of 3 Idiots, the film stays etched in our minds even to date. Shot in the beautiful locales of Ladakh, Aamir Khan's 3 Idiots changed the face of tourism in Ladakh. Owing to the popularity of the actor and his film the tourism industry witnessed an exceptional surge.

Completing a decade this year, 3 Idiots is touted as an all-time blockbuster and has secured its place in the highest grossers of India.?Ladakh which was one of the untouched destinations by major tourists got explored in Aamir's film, making it a must visit place later.?

To take care of this the Government is taking proper measures,?Rigzen Samphel, Secretary of Tourism Department from Jammu and Kashmir said, "Every year we are getting a lot of applications for new hotels as tourism becomes a lucrative business in Ladakh. We
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