Box Office: ‘Curse of La Llorona’ Wins Worst Easter Weekend in Over a Decade

  • Variety
Warner Bros. and New Line’s “The Curse of La Llorona” ascended to the top of domestic box office charts, conjuring $26.5 million when it opened in 3,372 North American theaters.

La Llorona” is the latest horror movie to outperform expectations, further cementing the genre as one of the most reliable box office draws. Even so, “La Llorona” and other new releases “Breakthrough” and “Penguins” couldn’t salvage movie theaters from suffering the worst Easter weekend showing in almost 15 years. This weekend’s offerings amassed a combined $112 million in ticket sales, the lowest haul since 2005, according to Comscore. The decline in sales is likely because the rest of Hollywood avoided opening a big movie ahead of Disney and Marvel’s “Avengers: Endgame,” which is expected to crush records when it debuts on April 26.

The Curse of La Llorona” also launched this weekend in 71 international markets, where it collected $30 million for a global start of $56.5 million.
See full article at Variety »

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