YouTube TV And Verizon Form Cross-Platform Distribution Partnership

YouTube and Verizon have minted a distribution deal that will cross-promote both the telecom giant’s offerings, including 5G and broadband, and the internet-delivered pay-tv service.

Under the deal, Verizon will offer promotions on YouTube TV to customers regardless of the service they get. A Verizon spokesperson described the goal as providing “a seamless experience in terms of billing and access” across devices both in and out of the home.

“Our network and technology leadership uniquely positions us to lead the content revolution, which centers around choice for our customers,” Verizon’s content strategy and acquisition chief Erin McPherson said. “As we pave the path forward on 5G, we’ll continue to bring our customers options and access to premium content by teaming up with the best providers in the industry and leveraging our network as-a service strategy. We were first in the world to bring commercial 5G to our
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