Memorial Day weekend, once the official start of summer movie play, has become secondary to the weeks-earlier debuts of Marvel titles. Though still a prime date, recent years have seen several films fall short; last year’s “Solo: A Star Wars Story” didn’t gross $100 million.
Still, even with “Aladdin” outpacing “Solo,” the three-day totals are about 5% down from last year and May will end with revenues off about 10% off from 2018. But the results this weekend actually give hope that this summer will further trim that shortfall.
Upcoming are franchise titles like “Godzilla,” “Men in Black,” “Shaft,” “Child’s Play,” “Toy Story,” “Annabelle,” and “Spider-Man,” all before July 4th.