He looks like a pig, has unintentional mannerisms like a pig and feels like a pig. Inside, however, he is a generous and kind man with a talent. How many women are attracted to him and his kind? A grand total of zero of course. So, he maintains his restaurant and runs it like his mother used to do and at the old prices. Things look very different, however, when he is chosen as the trial subject for a new kind of 'handsome suit' that can transform the appearance of even the ugliest of men. Women ahoy.